SIVVI is an online retailer selling on-trend clothing, footwear and accessories for both men & women based in Dubai, United Arab Emirates. It was launched in Dubai in March, 2014 by Rashid Alabbar.
In September 2014, SIVVI.COM launched American Apparel. The online retailer carries the American brand's range of clothes for men and women. They are the exclusive stock list of this brand in the Middle East and GCC region.